Where do you have your best ideas?

For many, the honest answer to this question is, "I'm not totally sure - they just seem to come to me". And if that's you, it makes perfect sense.

Yup - great ideas DO seem to appear, and the science backs it up.

According to Michelle Loch, an expert in neuroscience, the brain needs to satisfy four criteria to have a breakthrough or 'aha moment'.
Feeling happy or positive (the 'reward state')

  • Quiet and relaxed

  • Inwardly focussed (able to look inside itself)

  • NOT thinking directly about the problem

(Source: https://leadinghumans.com.au)

In other words, the biggest and best ideas happen when you're not thinking about anything at all. It's a crazy thought! So relax, think happy thoughts and focus on something else, and you'll crack the issue that's facing you.

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